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New Berlin 4th of July Family Festival

July 4 @ 1:00 pm - 2:30 pm


Bring your family to the New Berlin 4th of July Family Festival this year – with a twist! It’s the 52nd annual event! The theme this year is “United…That’s How We Roll”.

After careful consideration, the City of New Berlin will be changing the focus of their 2020 4th of July festivities. The City will be cancelling the traditional 4th of July parade and festival. In
addition, the Festival Foods Fireworks will be postponed. This difficult decision was made by Mayor Dave Ament after consultation with the 4th of July Coordinator, as well as the 4th of July Chairman and Recreation Manager.


Families will be encouraged to show their patriotic pride, decorate their cars and join in the City’s “United…That’s How We Roll” parade in dropping off nonperishable food items and personal sundries at the New Berlin City Hall parking lot. Cash donations are also welcomed. This parade will take place on Saturday, July 4th – 1 pm to 2:30 pm. The Mayor, Aldermen, Miss New Berlin and other dignitaries will be present accepting donations. Contributions shall be shared with the New Berlin Food Pantry.

“Many families have suffered financial hardship as a result of these unusual circumstances this year, and we hope that our community will extend its hand of support in our “United…That’s How We Roll” 4th of July ‘reverse’ parade. I hope to see a long line of cars ‘rolling’ into our City Hall parking lot, countless smiling faces and a city dump truck full to capacity at the end of the day! Let’s teach our children what “United” in the United States really means. We anticipate some fun parade units along our predefined route to add to the festivities. This reverse parade will allow for public participation while maintaining social distancing. Please stay tuned for more details about the reverse parade route and the postponed fireworks” stated Mayor Ament.

In addition, the City of New Berlin is also planning a myriad of virtual contests
• A Virtual 52K Challenge
• A Virtual Mini Parade
• A New Berlin Selfie Scavenger Hunt
• A Virtual Pet Parade
• Virtual Great American Bake Off

Families and friends are encouraged to join in for the City’s most unique Fourth of July, celebrating 52 years of community spirit and tradition! Information on how to participate can be found at The Rec Department is already pulling together a montage of pictures from past 4th of July festivities to be shared with residents on the Cable Channel. 

Please direct any questions regarding the Fourth of July festival, reverse parade, or fireworks celebration to the Fourth of July Coordinator at 262-787-8164.

Find more 4th of July festivities, fireworks, and parades in our 4TH OF JULY GUIDE!

Find Free Summer Fun HERE.

Find 77 Things to do this Summer HERE.


New Berlin City Hall
3805 S Casper Dr
New Berlin , WI United States
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